THIS IS PACKS R US

A little more than what is on the label.

Packs R Us is about the culture around the products: the artwork, the packaging, the names people remember and the creative ideas behind them.

We built this space to keep those details together. You can browse releases by category, see original close-up photography and compare the differences between individual editions without having to piece everything together from a stream of posts.

Our point of view

Good design has character. Sometimes that is a wild illustration on a box. Sometimes it is a small change in the shape of a device, an unusual colour or an unexpected collaboration. We pay attention to those things because they are part of the story.

See it clearly

We use photographs and product labels to show what a particular release looks like. Packaging details are identified as printed information, not independent proof of ingredients, potency, authenticity or laboratory testing. If a detail is not confirmed, we do not invent it.

There is always more to see. Start with the catalogue, explore a category, or visit our journal for stories beyond the product photos.